With the CBS Audience Network, advertisers can reach over 92% of all US online users, spanning sites such as CBS.com, AOL, Fancast, MSN, Veoh, YouTube, and our newest partner, Yahoo!. In addition to the simplicity of targeting 9 out of 10 online users in a single buy, advertisers also take advantage of the vast array of creative units available on the CBS Audience Network.

Creative Units Available Include...

• IAB-standard display ads
  • All major standard display units available across the CBS Audience Network


• Pre-roll and mid-roll
  • Pre-roll: Billboard / :15 secs
  • Mid-roll: :15 secs / :30 secs
  • With companion ads (300x60, 300x250), available across the CBS Audience Network


• Product / Vendor Tie-in
  

  In-window Application
  

  Schedule Sponsor
  

  Rich Video Application
  

  Promo "Bug"
  


• Interactive video overlays
  • Lower-third overlay
  • In-window application
  • Product/Vendor tie-in
  • Schedule sponsor
  • Rich video application
  • Promo "bug"


• YouTube InVideo Ads
  • Animated Flash overlay
  • Companion display ad (optional)
  • Associated video ad (optional)
  • Associate Flash ad (optional)

CBS Audience Network Demographics

Gender
Male 50%
Female 50%

Age
12-17 : 8%
18-24 : 11%
25-34 : 17%
35-44 : 23%
45-54 : 21%
55-64 : 10%
65+ : 5%

Income
< $15,000 : 4% $15,000 - $24,999 : 2%
$25,000 - $39,999 : 8%
$40,000 - $59,999 : 26%
$60,000 - $74,999 : 12%
$75,000 -$ 99,999 : 19%
$100,000+ : 29%

Source: comScore Media Metrix, February 2008

CBS Interactive Entertainment Sales

Ken Lagana
646.487.1000 x2213
klagana@cbs.com

Chris Menninger
646.487.1000 x2206
cmenninger@cbs.com