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About the CBS College Sports Network:
Available in HD, the CBS College Sports Network is the original 24-hour cable network dedicated to college sports. CBS College Sports has thousands of hours of great live programming highlighted by the NCAA Tournament, SEC Football, Mountain West Conference, Conference USA, A-10 & Navy. In all, the network covers over 25 men’s and women’s sports with more than 300 live games each and every season. Our football schedule features nationally-ranked teams such as Utah, BYU, TCU, and more on Thursday and Saturday nights in the fall. Also, check out our MaxPreps Friday night high school games and Tom Lemming weekly recruiting show. The basketball line-up showcases Memphis, Xavier, Rutgers women’s hoops and many more high profile schools. In spring, we offer the most complete coverage of The NCAA Division I Men’s Basketball Tournament. CBS College Sports is the cable home of NCAA® March Madness® with over 75 hours of in-game highlights, live look-ins, expert analysis, and more exclusive coverage not available anywhere else.
For more information, please visit www.cbssports.com/cbscollegesports/affiliates/adsales
CBS College Sports Network Site Highlights:
 Cable home of NCAA® March Madness®
Over 30 MM subscribers – 200% growth in three years
Affluent, tech-savvy audience – Men 18-49 with an average income of $100K or more
Ability to air customized branded content
In-market brand opportunities with CBS College Sports Campus Reps
Regionally target through Conference Sponsorships
Cable Network Audience Profile:
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· 83% Male
· 62% of audience is 25-54, 35% of audience is 18-34
· 30% college grads or post-grad
· 56% make HHI $75K+, with 13% earning $150K+
(Source: MRI, Fall 2008)
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About the CBS College Sports Arena page and Official Athletic Site Network:
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The CBS College Sports Network Arena page blends the online destination of the CBS College Sports TV network with our over 200 official athletic sites to form a powerful connection to avid college sports fans, delivering the unique passion and voice of each school by offering the best video from their sites.
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CBS College Sports Arena page and Official Athletic Site Network Highlights:
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· Online destination for the CBS College Sports cable TV network
· 200 Official Collegiate Athletic Sites - 6M uniques per month average
· Extended video coverage of NCAA College Basketball including NCAA March Madness and NCAA College Football
including the SEC
· Online live game opportunities include over 12K games streamed annually
· Additional video opportunities include original features and on-air programming extensions
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Online Audience Profile:
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· 6M uniques per month
· 65% Male
· 73% of audience is 25-54, 30% of audience is 18-34
· 64% college grads or post-grad
· 58% make HHI $75K+, with 36% earning $100K+
(Source: Nielsen Online, comScore October '08)
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