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NCAA.com Site Highlights:
 Online destination for all NCAA Championships
Creators of March Madness TM On Demand
Audience Profile:
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· Predominantly Male
· 25-54
· College Grads
· HHI $50k+
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“Dell saw a huge increase in calls last night between 7:00 and 10:00! Since we do not have any television spots currently running, they are assuming the increase is due to the MMOD video spots!”
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“Aside from being a godsend for basketball junkies, CBS’s marathon coverage might just be a watershed of sorts for the Internet.”
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“Fantastic, wonderful, brilliant. This is the future and you’ve done it!”
- Gary Legon
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